Why Do People Gamble? | Understand the Motivations Behind Gambling

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29 August 2025

Why do people gamble

For some people, gambling is a form of entertainment. Winning feels good, especially when it happens around friends, and the thrill of taking a risk adds to the fun. Most people set limits and walk away. But for some, gambling becomes harder to control.

 

Factsheet: How many people in NSW gamble? (NSW Gambling Survey 2024)

 

Common reasons people gamble

Group of people sitting together in circle

It feels good to take risks

Risk-taking is wired into human nature. The anticipation and excitement of a gamble can trigger a natural high. For some, that "rush" becomes something they chase.

It's a way to escape
Gambling environments, whether at a casino, track, club, or online, can feel like a break from reality. They offer distraction, stimulation, and a chance to switch off from everyday stress or problems.

It's tied to glamour and status
Gambling advertising makes gambling appealing. Big race days, casino scenes in movies, and high-roller narratives help reinforce the idea that gambling is aspirational.

It's familiar
For many, gambling starts early. Card games at home, scratchies, and even online games with gambling mechanics make it feel like a part of everyday life. Sports coverage and advertising further normalise gambling.

Understanding your triggers

Knowing why you gamble is the first step toward making a change. Whether it’s about fun, escape, or stress relief, recognising your triggers can help you take back control. When you know your triggers, it can be easier to take back control.

We have a range of tools and strategies which can help you manage your gambling: 

Learn more about gambling harm and how it can impact your finances, mental health, relationships, or even your work or study.
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GambleAware acknowledges Aboriginal people as the traditional custodians of the land and we pay respects to Elders past, present and emerging. GambleAware is an inclusive support service.
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